Benefits Simplified: Keystone Acquires EnrollX to Embrace New Era of Employer Recruitment and Retention Strategies

NORTHUMBERLAND, Pa.–(BUSINESS WIRE)–Today, Keystone, the fourth largest network of participant-owned insurance agencies in the countryannounced its acquisition of RegistrationX, a consulting firm focused on simplifying benefits enrollment and administration for employers, with an emphasis on voluntary benefits.

Today’s workforce is more diverse than ever – both in terms of generational age and individual backgrounds. Employees who want to stay with one employer are looking for an additional selection of benefits with personalized options, depending on their stage in life. A common thread between employees? Education and use.

“Benefits are complex and costly, employees are overwhelmed with understanding and exploiting them, and HR departments are stretched enough with post-COVID hiring dilemmas. EnrollX improves the customer experience by managing these complexities. Employee training, benefits purchase and onboarding are personalized and the administrative burden is removed for the employer. The result is a streamlined and improved customer experience for both parties,” explained Keystone Senior Vice President of Employee Benefits, Billy Bridwell.

From planning and strategy to budgeting and execution, EnrollX handles the full circle of an employer’s benefits administration and compliance. They handle paperwork, onboard employees, and provide consistent communication, allowing employers to focus on their business. Services include digital open enrollment and decision-making tools, call center support, easy setup of product updates, and simplified billing.

“We believe this partnership will allow our clients to better recruit new employees while retaining their best talent,” continued Bridwell. “Employers will benefit from the additional advisory expertise of our agents. We strengthen independence – for employees, the company they work for and our agents. It’s a win-win. »

About Keystone Group of Insurers (Keystone) — Keystone was founded in 1983 when four independent insurance agencies joined together to pool their experience and expertise. This small group believed that agencies could be stronger and more successful if they joined forces – a passion and a spirit that lives on. Growing to nearly 300 independent partner agencies in 18 states, Keystone offers its agents a community of like-minded agencies, industry expertise, and access to specialized products for their clients. Keystone is ranked number four on the Insurance Journal’s 2021 list of Top 20 P&C Agency Partnerships. For more information, visit www.keystoneinsgrp.com.